– Ignite
Ignite:
Ignite is a growth catalyst for the MENA's digital content industry. Producing a wealth of world leading, innovative digital content idea. Ignite guides the digital landscape, full of uniquely creative businesses and individuals, within the MENA regions; by creating clear and distinctive pathways to the digital content world.
Brief:
Creating a contemporary visual identity for Ignite, communicating and engaging with the core primary audience group – Gen Z content creators and consumers.
Solution:
"The spark for a new era of digital content". This proposition led the identity – A multitude of creative sparks – that visually show the unique, diverse and world-leading digital content that Ignite guide and produce.
Project created at Turquoise
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Role: Brand concept | Brand identity | Brand design | Brand TOV
